Cleveland Orchestra guest soloist performs at grocery store

Posted on: November 4, 2010

In Thursday’s (11/4) Plain Dealer (Cleveland), Zachary Lewis writes, “Milk, cereal, and lunch meat may have been on people’s lists, but shoppers at Dave’s Market in Ohio City Wednesday afternoon also got a hefty helping of Bach. The music came courtesy of German cellist Alban Gerhardt, who arranged a most unusual, last-minute appearance at the grocery before his long-scheduled performance Thursday with the Cleveland Orchestra. … Gerhardt has been doing this kind of thing a lot lately. Over the last few days, in Germany, the artist has played at several nontraditional sites, including a pub, school and maternity ward. Each locale came at the suggestion of the public, via call-in shows the morning of each appearance on German radio stations. Here, it was the orchestra that proposed Dave’s. Inspired by Gerhardt’s idea, the orchestra also committed to organizing similar events under the title ‘Off Stage’ concerts. For the time being, the events will be planned, at venues suggested by listeners of WCLV FM/104.9. In the future, however, the series may adopt the spontaneity of Gerhardt’s original concept. The grocery, for its part, laid out the red carpet Wednesday, turning off its ambient music and offering complimentary glasses of wine to passing customers.”

Posted November 4, 2010