“Ask Edna,” online classical-music advice column, launches

Posted on: January 18, 2011

Edna Landau, current director of career development at the Colburn Conservatory of Music in Los Angeles and former longtime managing director of IMG Artists, has a new advice column for young musicians at the Musical America website. The free blogsite, designed to help music students and young professional artists navigate their career paths more effectively, began accepting questions on January 14 at AskEdna@musicalamerica.com; Landau will begin posting answers on January 27 at the Musical America website. In “Getting Noticed in the 21st Century,” published in the 2011 Musical America directory, Landau explained her decision to launch the site: “I have spent considerable time over the last two years interviewing young artists and ensembles who regularly crop up on concert series, asking what obstacles they faced early on, how they kept themselves going, and what proved to be their ‘big break.’ In all cases, I heard: ‘I took every opportunity to perform that came my way,’ ‘I was passionate about my mission,’ and ‘I asked for help from everyone I knew.’”

Posted January 18, 201