Conference 2011 Highlights: Public Value and Perception: Your Messaging Tool Kit

Posted on: July 27, 2011

Orchestras, and all nonprofits, are under increased pressure to make the case for their nonprofit, tax-exempt, status. We must both do strong work for our communities, and communicate about it more effectively, in order to “make the case” to civic leaders and others who make a difference around policy decisions. Learn about the League’s new tool kit and how it can help you in your own community.

Watch Charles Grode, vice president for the Institute of Learning, Access, and Training, Chicago Symphony Orchestra; Jonathan Katz, CEO, National Assembly of State Arts Agencies; and Alan Jordan, executive director, Vermont Symphony Orchestra as they join League staff members Judith Kurnick, vice president for strategic communications and Heather Noonan, vice president for advocacy to discuss this important and timely issue.

To view this video and more from the 2011 Conference in Minneapolis, click here.

Posted July 27, 2011