Wednesday (3/28) on Huffington Post, Laurence Vittes reports, “Good news for classical music lovers: Spotify has just announced the launch of Classify, a new groundbreaking classical music app designed to be the easiest way to browse, discover and listen to classical music over the Internet. Classify is created to be your Spotify home for classical music.” The creator of Classify, “X5 Music Group, headquartered in Sweden, has put up awesome classical music numbers in recent years in the digital sphere. They recently moved into the Empire State Building. Earlier this year, Scott Ambrose Reilly, North American CEO, told me the ‘classical music industry has been great for us so far; it’s where most of the success for X5 has come to date. The challenge now,’ he said, ‘is how do we keep innovating in the classical music area, as we expand into other genres.’ ”

Posted March 28, 2012