In Saturday’s (7/21) Post-Dispatch (St. Louis, Missouri), Sarah Bryan Miller writes, “For 42 years, the St. Louis Symphony Youth Orchestra has provided outstanding training and experience for the region’s best young instrumentalists. This year, things will be kicked up a notch. On its 2010 New York tour, the ensemble received an enthusiastic review in The New York Times, and a KETC (Channel 9) documentary on the orchestra went viral, with 2.5 million hits, last year. The orchestra’s members are musically accomplished beyond their years. To have a career today requires more, however. Musicians need to know every aspect of the field, from social media to fundraising, from community outreach to education. … Members of the External Affairs department at the SLSO, including vice president Adam Crane, education programs manager Dacy Gillespie, community programs manager Maureen Byrne and publicist Erika Ebsworth-Goold, took a long look at the youth orchestra and at similar orchestras elsewhere, seeking ways to make a good program better. … YO members will have more opportunities to interact with and learn from members of the SLSO, from individual coaching to sectionals. They’ll learn about marketing, development, public speaking and all aspects of the orchestra, onstage and off. They’ll serve as musical ambassadors.”
Photo by Sarah Carmody
Posted July 24, 2012
