In Friday’s (12/14) Post-Standard (Syracuse, New York), Melinda Johnson writes that the orchestra of Musical Associates of Central New York was set to take the stage that night “to formally introduce itself to music lovers during a holiday concert. The fledgling musician-owned and operated orchestra, the successor to the Syracuse Symphony Orchestra, has planned a celebratory evening to announce its new name and 2013 concert schedule. … Syracuse’s new orchestra is the latest attempt to reform a music group after the Syracuse Symphony Orchestra filed for bankruptcy in spring 2011. … Beyond a good business plan, a new group must inspire confidence by being dependable, responsible and transparent, said Jesse Rosen, president of the League of American Orchestras. Its strategy should include ‘things that show to the community that the organization is one that can be depended upon and that it is inspiring the confidence of key stakeholders in the community to gain some momentum so that others begin to want to participate,’ he said. Musicians are passionate and effective representatives for the art form and the orchestra, which can be useful in fundraising, said Rosen. But, he said, they usually have to master skills such as board development and financial knowledge and planning. … ‘The musicians are to be celebrated for investing the energy in bringing the resources and people together to re-launch. It’s a huge amount of work.’ ”
Posted December 17, 2012
