Southern Methodist University’s National Center for Arts Research in Dallas has released the results of its Arts Manager Sentiment Survey, which collected and analyzed arts leaders’ opinions on the health of the nation’s cultural sector across disciplines including orchestral music, dance, opera, visual arts, arts education, and theater. The study was launched in February of this year by SMU’s School of the Arts and Cox School of Business in collaboration with the Cultural Data Project and other partners. Survey results indicate that, overall, arts leaders have a positive outlook for the future of their organizations in areas like attendance and revenue streams. “While we can easily look at whether revenue and expenses went up or down over time, we want to dig deeper to understand why,” said Dr. Zannie Voss, director of the National Center for Arts Research. “We expect that arts leaders’ perceptions about the environment, their confidence in meeting expectations, and their sense of optimism will affect their decision-making, and ultimately performance.” The complete results of the survey are available here.
Posted July 8, 2013
