“It’s like Tinder but for the arts, and with benefits,” writes Jon Henley in Saturday’s (8/18) Guardian (U.K.). “Your phone shows you a picture … of a play, a film, a concert, a book, an instrument, a dance class that is on, or available, in your neighborhood. If it’s not for you, swipe left and the app serves up an alternative. If it is, swipe up to get more details, reserve a ticket or buy your copy. The bonus: if this is the year of your 18th birthday, it comes preloaded with €500 of culture credit. Four hundred young people in five départements are currently testing the technicalities of France’s new culture pass, which fulfils a campaign promise by President Emmanuel Macron to improve popular (and particularly youth) access to a broad range of cultural events, activities and goods. From late October, according to the culture ministry, which is running the €430m-a-year scheme, 10,000 young people will start using the app in real time in a six-month trial. The scheme is set to be rolled out nationally for all from next spring.”
Posted August 22, 2018
