“Most organizations throw their arms up in despair before handing in the keys when the money runs out. The Associates of the Toronto Symphony Orchestra didn’t give up when it happened to them” in 2018, writes John Terauds in Wednesday’s (1/22) Toronto Star (Canada). After a one-year lapse, the Associates of the Toronto Symphony Orchestra—made up of people who sponsor and organize the Small Concerts chamber series featuring musicians of the Toronto Symphony Orchestra—revived the series “on Monday night at Trinity-St. Paul’s Church [when] four members of the TSO strings and Montreal-based pianist Philip Chiu gave a comeback recital to remember, featuring the music of Dmitri Shostakovich and Johannes Brahms. It was the first concert of a five-date season…. If the enthusiastic turnout on Monday night was any indication, this organization is throwing its arms up to clap, not cry. This may be the Associates’ 47th season, but they are treating it as a reboot, thanks to an infusion of donations fueled by a $10,000 matching offer from an anonymous sympathizer. The board invited in some fresh blood; the Associates have a new acronym and logo, ATSO, and they’ve hired a social-media firm to bump up their marketing.” Read about chamber music programs at multiple orchestras in Symphony magazine.
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