“A trained musician who has spent more than three decades in orchestra and cultural arts management has been selected to head the business side of the Madison Symphony Orchestra, one of the city’s largest arts organizations,” writes Gayle Worland in Wednesday’s Madison.com (3/16) (Madison, WI). “Robert Reed, 57, will join the staff June 6 as its executive director…. He currently holds that title with the Plano Symphony Orchestra … and has previously worked in orchestra administration in Tucson, Arizona; Kansas City, Missouri; Jackson, Mississippi; San Francisco; Buffalo, New York; Nashville, Tennessee; and elsewhere. Reed will succeed Richard Mackie, who retired last summer…. Reed said … for a city of Madison’s size, ‘to have an orchestra of this size and with this financial stability, it tells you that this community loves the symphony.’ … A native of Louisville, Kentucky, Reed studied clarinet and earned his bachelor’s and master’s degrees in music performance at the College-Conservatory of Music at the University of Cincinnati.” Reed participated in the League of American Orchestras’ 1989-90 Orchestra Management Fellowship Program. “His first exposure to classical music was as a fourth-grader, when he and his classmates joined thousands of other students to see a symphony orchestra concert … ‘It was a “Eureka!” moment, and my career was charted from that moment on,’ Reed said.”
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